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Welcome from Rickey Johnson

For too long, generations of families have navigated life without the vital training in financial literacy. It’s no wonder that those lacking this knowledge often feel intimidated and steer clear of money-related conversations. As a result, the next generation is trapped in the same cycle, perpetuating the struggle.

"Success in the Bloodline" breaks this cycle with its engaging storytelling approach, offering a wealth of practical tips and strategies that can transform your financial future. Delving into critical topics such as money management, the debt-to-income ratio, and the rule of 72, this book distills complex concepts into actionable insights. By embracing these ideas, you can empower yourself and your heirs to achieve financial success and build a legacy of wealth and knowledge.

Publication Date: Dec 15, 2025 (2nd Edition)

Print length: 212

Publisher: Self-published

Format: PDF

Dimensions: 11 x 8.5

Language: English

Upgrades: Lifetime

Available: Instantly

Top professional reviews:

"I have been an attorney for almost thirty-five years and I specialize in the fields of trust planning and probate law. I can’t say enough good things about this book. If you’re trying to decide on which book to choose of all those available in the fields of financial advice and personal development, I highly recommend ‘Success Runs In The Bloodline’ as an excellent source for the best information on these two extremely important topics, which are so very important to us all." —William K. Hayes, The Hayes Law Firm CA

"I commend Success Runs in the Family. Rickey Johnson takes a very complex subject and reducing it to common down to earth concepts." —Herbert Simmons, Jr. J.D. Associate Professor (Emeritus) Grambling State University

"Whether he is discussing character, relationship building, consumer credit principles or the importance of planning for the preservation and transfer of generational wealth, readers will gain valuable insight to why, when, and how-to make their financial dreams come true." —Kimalica Guynes Vice President, Certified Mortgage Planning Specialist

"Mr. Rickey Johnson was personable and knowledgeable. He demystified many concepts while creating an environment where our students felt comfortable asking questions. It was an excellent presentation." —Leesa Thomas Banks, JD Department Chair Department of Business, Management and Accounting University of Maryland Eastern Shore, NY

"It was definitely a presentation that I wish I had received as an undergraduate student." —Dr. Leslie L. West Assistant Professor Department of Business, Management and Accounting University of Maryland Eastern Shore, NY

“Rickey Johnson has created a veritable roadmap to financial freedom and wisdom. A must read for anyone concerned about their wealth at whatever level it may exist! It is information we can all benefit from!" —Stacy Speller Columnist, Author, Speaker and Lifestyle Coach

“Success Runs In The Bloodline use stories to simplify financial concepts that's entertaining and educational.” —Kimalica Guynes Vice President Certified Mortgage Planning Specialist

IMPORTANT: We make no promises concerning results. You still have to learn and do the work, but we'll tried to break it down as much as we can.